What is Growth? (And What Does a 'Growth Specialist' Do?)

What is growth? And what does a Growth Specialist do? When I tell people about my work, these are the questions that immediately follow. This post gives an overview of the answers to these questions.

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The Growth Process (for Startups)

Expanding upon the growth framework I introduced in the last post, I describe in detail how I think about growth, and the steps I go through when working on growth experiments.

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